.2Performant, a Romanian innovation as well as affiliate advertising options firm, announced on Monday, September 9, at the Bucharest Stock Exchange, that it wants to get the Profitshare partner networks in Romania as well as Bulgaria from Transformation Advertising. Concurrently, Dante International, the owner of eMAG, will end up being an investor in 2Performant.On September 6, 2Performant's Panel of Directors concluded an initial deal to obtain the Profitshare.ro and also Profitshare.bg partner networks possessed by Transformation Advertising S.R.L. as well as Sale Advertising And Marketing EOOD. The contract details the guidelines of the transaction and also is actually not officially binding, conforming to the provider push presented through Economedia.The procedure involves the transfer of the Profitshare company lines from Conversion Marketing S.R.L. and also Sale Marketing EOOD (as sellers) to 2Performant (as the buyer). Dante International S.A. (majority investor of Transformation Marketing S.R.L.) will definitely become part of business transmission agreement as a surety." When the Profitshare transaction is accomplished, our experts will certainly expand our current ability and expand our customer portfolio in both Romania as well as Bulgaria. Our company still possess a few important steps to accomplish, but I am actually positive that the staffs involved in the transaction on each sides are going to deal with to complete them properly. Our team will certainly declare our post-acquisition plannings after wrapping up the purchase according to the last contract," stated Dorin Boerescu, CEO as well as Founder of 2Performant Network.The purchase price is actually RON 4.3 million, and are going to be paid out 55% in cash as well as 45% in 2Performant allotments with a funds boost.." 2Performant is a youthful and also dynamic provider along with market values that sound along with us. Our team anticipate that, after the transaction is actually completed, the Profitshare service mixed along with 2Performant will definitely deliver greater value to its customers," said Tudor Manea, General Manager of Dante International SA.2Performant likewise notes that many steps remain to finish as well as settle the purchase, like the successful fulfillment of the as a result of diligence study through 2Performant.Profitshare was actually released in 2012 as well as presently has a profile of 250 associate systems (including the eMAG group) in Romania as well as Bulgaria.radu@romania-insider.com.( Photo source: the firm).